Each year, Pantone, opens a new window predicts the colour that will influence society's behaviour, inspire creativity, and saturate consumer marketing. In our Pantone and Publishing Series, we're exploring the 2022 Colour of the Year, Very Peri (Pantone 17-3938) through book covers!
Periwinkle, or "peri" is a crossroads, uniting the qualities of blue and boldness of violet and red. This hybrid colour acknowledges a transition from isolation to creativity, connection, and a cool futuristic palette. Blues can be associated with sadness, calm, and tranquility, but Peri was created for its upbeat, bright, and uplifting tones.
And, yes you read that correctly, for the first time in the Colour of the Year Program, Pantone created a unique colour that captures a global movement and emotion.
Enjoy these popular, Very Peri page-turners.